Bussiness in Topshop

In the modern day, the fashion industry is playing a significant role in our daily lives. In the world, there is a wide range of trusted brands that we can buy because of their styles, prices, and qualities. Topshop is a brand known for its high street fashion style that becomes one of the most attractive items for customers to buy. This report will look at Topshop clothes and describe their outstanding features that lead to successful, focusing on the style of the products and the strategic marketing plan.

First of all, Topshop is a clothing company known for its beautiful, trendy and affordable styles. The company produces a unique, impressive as well as unisex pieces of clothing. Moreover, Topshop has a lot of well-known competitors such as Mango, Pull and Bear, Zara and other high street brands. But for Topshop's strengths, the quality and style are good, as a result, this gains more attention and trust from people about their products. Topshop is affordable for high street fashion so that this is the point that match the customer's’ demands, thus this is an advantage that makes Topshop becomes a successful clothing brand within the fashion industry.

Secondly, marketing strategy is an important key which attracts all ages around the world. It is known that they sponsor celebrities so that they can promote products for fans who can dress in the style like the celebrities they love. For instance, Gigi Hadid is one of the most popular models because of her stylish way of matching clothes has made many fans want to follow her dress